- HITEX Emerges Business Networking Hub
- Corporate Demand Drives Rapid Growth
Article Today, Hyderabad:
Corporate gifting has emerged as a fast-growing business segment in India, moving well beyond its earlier association with festivals and special occasions. With the steady expansion of information technology and pharmaceutical industries, Hyderabad is increasingly positioning itself as a major centre for organized gifting solutions. Industry observers say the trend reflects changing workplace culture and evolving business relationships.
Expo Opens at HITEX
The momentum was visible with the inauguration of a corporate gifting exhibition at HITEX Exhibition Centre. The exhibition, branded as Quest Asia, opened at Hall Number One with a ceremonial lighting of the lamp. Senior industry representatives noted that such platforms are essential for connecting manufacturers, suppliers, and corporate buyers under one roof.
Industry Leaders Speak
Addressing the gathering, a senior executive from Aurobindo Pharma said the corporate gifting industry is witnessing consistent growth across sectors. Organisers stated that the exhibition will remain open until February eight, offering participants opportunities to explore new products and partnerships.
Expo Opens at HITEX
The momentum was visible with the inauguration of a corporate gifting exhibition at HITEX Exhibition Centre. The exhibition, branded as Quest Asia, opened at Hall Number One with a ceremonial lighting of the lamp. Senior industry representatives noted that such platforms are essential for connecting manufacturers, suppliers, and corporate buyers under one roof.
Industry Leaders Speak
Addressing the gathering, a senior executive from Aurobindo Pharma said the corporate gifting industry is witnessing consistent growth across sectors. Organisers stated that the exhibition will remain open until February eight, offering participants opportunities to explore new products and partnerships.
Market Size and Projections
Meanwhile, official industry estimates indicate that India’s corporate gifting market is currently valued at around Rs.6.22 lakh crore. Analysts project that the sector could expand to nearly Rs.7.47 lakh crore within the next two years. This growth, they said, is being driven by increased corporate spending and diversification of product offerings.
Hyderabad’s Business Advantage
In addition, Hyderabad’s strong presence as an IT and pharmaceutical hub has fuelled demand for organised gifting services. The city hosts hundreds of software firms, thousands of pharmaceutical units, and a large banking presence. As a result, gifting has become a routine practice for employee engagement and client relations, generating significant annual turnover in the city.
Wide Product Range
The exhibition showcases products sourced from multiple States, reflecting the diversity of the sector. Items on display include office stationery, home décor, technology accessories, handcrafted goods, and electronic gadgets. Leather products, travel gear, and smart devices have drawn particular attention from corporate buyers seeking premium options.
Public Participation Grows
However, the event is not limited to corporate representatives alone. Members of the public, students, and small business owners are also visiting the exhibition. Lifestyle and healthcare products have attracted steady interest, indicating that gifting is increasingly seen as a personal as well as professional practice.
Employment Generation
Therefore, industry participants underline that corporate gifting is contributing to employment generation across manufacturing, packaging, logistics, and retail segments. With rising demand for branded and quality products, companies are also focusing more on standards and innovation. Organisers believe that hosting such exhibitions in Hyderabad offers local entrepreneurs national-level exposure and long-term business prospects.
